Google marked the 10th anniversary of its Pixel lineup last August 20, 2025 in their Made by Google event. The event marked the global launch of the Pixel 10 series, introducing the Pixel 10, Pixel 10 Pro, and Pixel 10 Pro XL.
The base Pixel 10 comes with a 6.3-inch OLED display featuring a 120Hz refresh rate, a dual rear-camera system, and a slightly slimmer design compared to its predecessor. Powered by the new Tensor G5 chip, it promises faster performance, improved battery efficiency, and smarter on-device AI features — including live translation, enhanced voice commands, and predictive assistance through Gemini AI.
The Pixel 10 Pro takes things further with a 6.7-inch LTPO OLED panel capable of adaptive refresh rates up to 120Hz, ensuring smoother visuals and improved battery management. It introduces a triple-camera setup with upgraded telephoto zoom, improved low-light performance, and Google’s new Camera Coach, which guides users to frame and capture shots more effectively. The Pro also benefits from larger RAM options, faster wired charging, and Qi2 magnetic wireless charging or PixelSnap, making it the first Pixel flagship to support MagSafe-style accessories.
For power users, the Pixel 10 Pro XL represents the ultimate Pixel experience. Featuring a 6.9-inch display with peak brightness over 3000 nits, it is built for immersive entertainment and productivity. The XL packs a bigger 5,200mAh battery, more efficient heat management, and up to 16GB of RAM for seamless multitasking. It also introduces exclusive Gemini AI features like Pixel Journal, which automatically summarizes daily activities and meetings.
With prices starting at around $800 for the Pixel 10, $1,000 for the Pixel 10 Pro, and $1,200 for the Pixel 10 Pro XL, the lineup reinforces Google’s commitment to blending cutting-edge hardware with deep AI integration.
Alongside the smartphones, Google also introduced the Pixel Watch 4 and Pixel Buds 2a expanding its ecosystem of connected devices. The Pixel 10 series and other accessories will be available by September 8 globally, pre orders are now open.
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